Here are a few of the benefits of finding people through the Internet
1. More Qualified Prospects – it’s a self help world and people use the Internet to find solutions. Once they land on your website, they are a much more highly qualified prospect for your business because of the way that they located you.
2. People come to YOU – that’s right, they find you through a variety of different ways covered in this book, and they essentially ask you to tell them more about your business. What more can you ask for?
3. Target Marketing – the Internet allows you to find those people who are a likely target market for your business and your products because of the way it is set up. If you make a list of everyone you know, a large percentage of those on your list are not looking and not interested.
4. No more overcoming Objections – the three biggest objections in Network Marketing are – is it Network Marketing (pyramid), no time and no money. By using a personal website and the tools I explain here, I never even hear those objections anymore, no less overcome them!
5. Time Leverage – I regularly sponsor new people into my business while I am at the beach, on vacation, sleeping, etc. This happens because I have the tools set up online to find, sort and sponsor team members without having to actually be there. In other words, I don’t go out looking for leads, they come to me. I do marketing activities (discussed later) and those activities produce results.
6. Sort in, sort out – people sort themselves onto my site and into my business system online and they sort themselves out, if they are not qualified or interested, by simply clicking out. This is great because I invest my time in serious prospects and don’t waste my time with those not interested.
7. No geographical or time limitations – my team is made up of people all over the country (and all over the globe is you have a global business) and I am not restricted by time zones, other commitments, etc., in presenting my business to them. They land on my website and preview everything without me!
8. Simple, repetitive follow up, which is the key – an automated follow up system allows me to capture a prospect’s attention, when the time is right for him or her. This is done through an automated email campaign.
9. Low Overhead – my required marketing costs online run around $70 monthly. Not bad for a full blown, full color “talking” brochure that will sell for me anytime, any place, regardless of where I am. I stress required because you may choose to expand some of what you do as you progress. One or two solid websites and a great autoresponder are the required tools.
Another important thing to remember about the Internet is that it is one big community made up of all types of smaller communities. It’s called the world, wide web for a reason.
Picture a giant spider web, with overlapping strands. That’s what you have on the Internet. Each section or strand is a different area of interest.
Your goal is to put yourself out there in such a way that your prospect, or target market, will be able to find you, and your business, when they are out surfing!
It’s really as simple as that.
EXPECT Success!
Jackie Ulmer
Showing posts with label mlm business. Show all posts
Showing posts with label mlm business. Show all posts
Sunday, September 13, 2009
Thursday, September 10, 2009
Direct Sales vs MLM - I Found a Breath of Fresh Air
Have you ever pondered the difference between M.L.M and Direct Sales? Well, actually, all MLM companies are also considered Direct Sales companies, but for the purpose of explanation here, I am going to consider "Direct Sales" to be companies that lead largely with a retail/party plan culture.
My particular company is a "hybrid mix" of Retail/Direct Sales with a Network Marketing type of pay plan for long term residual income. It doesn't have monthly quotas like most party plan companies, and the actual product line does create a 30 -50% profit on retail sales.
So, in an effort to improve and develop our company's retail/home party training guide I've been poking my nose around online, searching for some good insight from those successful Direct Sales experts!
Wow! Talk about a whole new world. I have to say what I found was a breath of fresh air, to say the least.
Not one website that I encountered screamed of "Make Big Money Doing Nothing!" No one promised to build anything for me. No one promised me that "The Donald" was going to revolutionize my business if I just joined his new company.
None of that. No flashy cars or big homes on the hill. And, some of the women I encountered have flashy cars and big homes on the hill. They just don't feel inclined to pitch it as a primary part of their opportunity.
I have to give a shout out to a few ladies who I encountered who really inspired me -
Jennifer Fong
Karen Phelps
Julie Anne Jones
So, it made me wonder. Should I continue to associate myself with the "MLM" world? Network Marketing? Or shift to a Direct Sales approach?
OR, should we just all work together in Direct Sales and MLM/Network Marketing Profession to clean things up a bit?
After all, aren't you a little tired of the hype and constant pitching? I sure am!
I would love to hear your thoughts!
EXPECT Success!
Jackie Ulmer
My particular company is a "hybrid mix" of Retail/Direct Sales with a Network Marketing type of pay plan for long term residual income. It doesn't have monthly quotas like most party plan companies, and the actual product line does create a 30 -50% profit on retail sales.
So, in an effort to improve and develop our company's retail/home party training guide I've been poking my nose around online, searching for some good insight from those successful Direct Sales experts!
Wow! Talk about a whole new world. I have to say what I found was a breath of fresh air, to say the least.
Not one website that I encountered screamed of "Make Big Money Doing Nothing!" No one promised to build anything for me. No one promised me that "The Donald" was going to revolutionize my business if I just joined his new company.
None of that. No flashy cars or big homes on the hill. And, some of the women I encountered have flashy cars and big homes on the hill. They just don't feel inclined to pitch it as a primary part of their opportunity.
I have to give a shout out to a few ladies who I encountered who really inspired me -
Jennifer Fong
Karen Phelps
Julie Anne Jones
So, it made me wonder. Should I continue to associate myself with the "MLM" world? Network Marketing? Or shift to a Direct Sales approach?
OR, should we just all work together in Direct Sales and MLM/Network Marketing Profession to clean things up a bit?
After all, aren't you a little tired of the hype and constant pitching? I sure am!
I would love to hear your thoughts!
EXPECT Success!
Jackie Ulmer
Monday, September 07, 2009
Are You Looking at Failure As Growth?
Many people are looking for the blue print to success for their business and the ultimate network marketer.
While successful distributors DO come from all walks of life, thereare a few similarities behind many of them. And, most are rooted in their beliefs. Same goes for those who are successful in any endeavor.
Here is a top belief -
I cannot fail, I can only learn and grow. Wow! This is powerful and will release you from a lot of frustration and anger if you heed these simple words and get to the root of what they mean.
Nothing in life is a failure, it is only a growing and learning experience and instead of getting angry, try looking at the situation and finding something of value there. This frees you to try risks and take on new things. If you go into any new venture knowing that at every turn, you'll have a chance to learn and grow and improve at your game, imagine what great strides you will take.
Top performers and achievers in all walks of life believe that the belief of failure is a concept created by the middle class that has no real validity.
Go with the mind set of growing and learning and you'll become more mentally tough with each experience, no matter what the outcome.
Someone says no to your business; is not interested in your products; or turns down your fundraiser? Oh well, this frees you up for more and better experiences and for the right person or people to show up. And, with the right mindset, they WILL show up!
How do I know? Well, I'm one of those who has collected thousands of "no's" in this business over the course of many years. And, alot of "yeses" along the way.
Try changing your thoughts around "Failure" and see what shows up!
EXPECT Success!
Jackie Ulmer
While successful distributors DO come from all walks of life, thereare a few similarities behind many of them. And, most are rooted in their beliefs. Same goes for those who are successful in any endeavor.
Here is a top belief -
I cannot fail, I can only learn and grow. Wow! This is powerful and will release you from a lot of frustration and anger if you heed these simple words and get to the root of what they mean.
Nothing in life is a failure, it is only a growing and learning experience and instead of getting angry, try looking at the situation and finding something of value there. This frees you to try risks and take on new things. If you go into any new venture knowing that at every turn, you'll have a chance to learn and grow and improve at your game, imagine what great strides you will take.
Top performers and achievers in all walks of life believe that the belief of failure is a concept created by the middle class that has no real validity.
Go with the mind set of growing and learning and you'll become more mentally tough with each experience, no matter what the outcome.
Someone says no to your business; is not interested in your products; or turns down your fundraiser? Oh well, this frees you up for more and better experiences and for the right person or people to show up. And, with the right mindset, they WILL show up!
How do I know? Well, I'm one of those who has collected thousands of "no's" in this business over the course of many years. And, alot of "yeses" along the way.
Try changing your thoughts around "Failure" and see what shows up!
EXPECT Success!
Jackie Ulmer
Wednesday, September 02, 2009
The Key to Business Momentum
There is a secret to hitting and keeping momentum - it's all about the slight edge, and Just One More!
Today, we will cover hitting momentum. And tomorrow, keeping momentum!
One more phone call to a prospect when you are ready to call it quits.
One more follow up call to someone you have already given information to.
One more call to book a retail event.
One more call to check on a customer's satisfaction.
One more chapter in your success book.
One more event this year.
One more call to encourage a team member.
One more.....
Everyday, you have the ability to do just one more thing! Push yourself. Push yourself just a little harder.
Put your blinders on and work your business like a JOB for one year!
Start each and every day by making the whole day count, before it even begins.
Have a plan, be prepared, take action, and then add one more thing!
Momentum can feel like that watched pot that never boils! But, underneath, it is stewing and simmering!
What will you do today that is one more thing than you thought possible?
EXPECT Success!
Jackie Ulmer
Today, we will cover hitting momentum. And tomorrow, keeping momentum!
One more phone call to a prospect when you are ready to call it quits.
One more follow up call to someone you have already given information to.
One more call to book a retail event.
One more call to check on a customer's satisfaction.
One more chapter in your success book.
One more event this year.
One more call to encourage a team member.
One more.....
Everyday, you have the ability to do just one more thing! Push yourself. Push yourself just a little harder.
Put your blinders on and work your business like a JOB for one year!
Start each and every day by making the whole day count, before it even begins.
Have a plan, be prepared, take action, and then add one more thing!
Momentum can feel like that watched pot that never boils! But, underneath, it is stewing and simmering!
What will you do today that is one more thing than you thought possible?
EXPECT Success!
Jackie Ulmer
Wednesday, August 26, 2009
Effective Use of Facebook for Your Business #2
More on the series of how to be effective with Facebook and social media marketing.
Number 2 – Please don't SPAM me.
When I started marketing my business online, 10 years ago, I adopted one business principle for certain –
If I wouldn't do it at a party; event or in a crowd offline, I shouldn't do it online.
That just seems like common sense, doesn't it? Evidently, some people didn't get the memo!
Would you walk into a party wearing a sign that reads – Join me and make a six figure income next month? I hope not. So why would anyone do this online.
When you get involved in conversation online, whether updating your status; sending a message to a contact; or posting on someone's wall, think about how you will be perceived.
Blasting someone with your opportunity is rude and unwelcome. It's like interrupting a conversation. Would you do this offline?
Always think before you write online. Think about who you will attract with your message. Anyone who has TRULY built a successful business knows that these type of messages do not attract the type of person with the commitment to build a business.
Creating content and value; developing relationship authentically; being INTERESTED in others is what builds a successful business, online and offline.
So, save your SPAM for the dinner table!
EXPECT Success!
Jackie Ulmer
Number 2 – Please don't SPAM me.
When I started marketing my business online, 10 years ago, I adopted one business principle for certain –
If I wouldn't do it at a party; event or in a crowd offline, I shouldn't do it online.
That just seems like common sense, doesn't it? Evidently, some people didn't get the memo!
Would you walk into a party wearing a sign that reads – Join me and make a six figure income next month? I hope not. So why would anyone do this online.
When you get involved in conversation online, whether updating your status; sending a message to a contact; or posting on someone's wall, think about how you will be perceived.
Blasting someone with your opportunity is rude and unwelcome. It's like interrupting a conversation. Would you do this offline?
Always think before you write online. Think about who you will attract with your message. Anyone who has TRULY built a successful business knows that these type of messages do not attract the type of person with the commitment to build a business.
Creating content and value; developing relationship authentically; being INTERESTED in others is what builds a successful business, online and offline.
So, save your SPAM for the dinner table!
EXPECT Success!
Jackie Ulmer
Monday, August 24, 2009
Effective Use of Facebook for Your Business #1
Facebook is an amazing tool for many things. I have enjoyed it most for reconnecting with friends and people from my past – school, previous jobs, previous places I have lived, etc. And, I certainly enjoy and use it as a business building tool.
It can be a very effective tool for your business, when done correctly. Here are a few ways to make your time spent on Facebook, and other social media marketing sites worthwhile, and beneficial for those you connect with.
This series is going to share some tips for success with Social Media Marketing.
First, if you are going to request a friend from someone you don't know, take the time to look at their INFO page and know a little about them. To me, it's very irritating to have someone request my friendship, and then send me a message asking "tell me a little about you. What do you do?" Well, duh, why did you want to make friends with me if you weren't really interested in knowing about me BEFORE the request.
It's much more effective to take a moment and read a little on the INFO page (I realize you can't see it all) and then send a message commenting on something specific. That lets the person know that you are sincere and not just racking up a huge number of friends with no regard for the quality.
Building relationships is the first step in building a business and it starts with sincere interest.
EXPECT Success!
Jackie Ulmer
It can be a very effective tool for your business, when done correctly. Here are a few ways to make your time spent on Facebook, and other social media marketing sites worthwhile, and beneficial for those you connect with.
This series is going to share some tips for success with Social Media Marketing.
First, if you are going to request a friend from someone you don't know, take the time to look at their INFO page and know a little about them. To me, it's very irritating to have someone request my friendship, and then send me a message asking "tell me a little about you. What do you do?" Well, duh, why did you want to make friends with me if you weren't really interested in knowing about me BEFORE the request.
It's much more effective to take a moment and read a little on the INFO page (I realize you can't see it all) and then send a message commenting on something specific. That lets the person know that you are sincere and not just racking up a huge number of friends with no regard for the quality.
Building relationships is the first step in building a business and it starts with sincere interest.
EXPECT Success!
Jackie Ulmer
Sunday, August 23, 2009
The Fortune is in the Follow Up
There is a very popular saying in Network Marketing and it goes something like this - "the fortune is in the follow up." Consistent follow up is what separates the average networker from the "big hitter." Following up with your prospects consistently is what makes the numbers game work out in your favor.
Decades of study and tracking by marketers and advertising agencies have proven consistently that most people will not make a decision until they have seen or heard about it at least twice, and most often many more times than that. If you make one contact with someone and then leave it up to him or her to get back with you if interested, you are short changing yourself and stunting the growth of your business.
Most marketers will tell you making seven contacts is not unreasonable in order to get the sale. Unfortunately, most networkers give up the pursuit after the first contact.
Think about how busy you are. Have you ever forgotten to follow up because you got so busy? Well, your prospect is no less busy, so chances are he/she got too busy as well. Don't make the mistake of reading this as a "not interested" sign.
My first sponsor in network marketing didn't make a dime for his first ten years in Network Marketing. Today, he is a million dollar a year earner. He consistently follows up and never gave up.
What if I told you that ten years from now, you would be earning one million a year? Would you stick with it? Would you wait it out that long? What if I told you that you wouldn't make anything for most of that ten years? And, you might invest $30,000 in your education along the way.
Would you stick it out then? Would that million a year still make a difference?
What else could you do right now that offers the promise of one million dollars a year?
You are a winner! You are in for the long haul! Write out that million dollar check now and put it in your wallet or purse. Take it out each time you go to make those follow up calls.
EXPECT Success!
Jackie Ulmer
Decades of study and tracking by marketers and advertising agencies have proven consistently that most people will not make a decision until they have seen or heard about it at least twice, and most often many more times than that. If you make one contact with someone and then leave it up to him or her to get back with you if interested, you are short changing yourself and stunting the growth of your business.
Most marketers will tell you making seven contacts is not unreasonable in order to get the sale. Unfortunately, most networkers give up the pursuit after the first contact.
Think about how busy you are. Have you ever forgotten to follow up because you got so busy? Well, your prospect is no less busy, so chances are he/she got too busy as well. Don't make the mistake of reading this as a "not interested" sign.
My first sponsor in network marketing didn't make a dime for his first ten years in Network Marketing. Today, he is a million dollar a year earner. He consistently follows up and never gave up.
What if I told you that ten years from now, you would be earning one million a year? Would you stick with it? Would you wait it out that long? What if I told you that you wouldn't make anything for most of that ten years? And, you might invest $30,000 in your education along the way.
Would you stick it out then? Would that million a year still make a difference?
What else could you do right now that offers the promise of one million dollars a year?
You are a winner! You are in for the long haul! Write out that million dollar check now and put it in your wallet or purse. Take it out each time you go to make those follow up calls.
EXPECT Success!
Jackie Ulmer
Saturday, August 15, 2009
MLM Success - I'll Show You Step by Step
Think about the top names you know in Network Marketing - Randy Gage, Mark Yarnell, Richard Brooke, Doug Firebaugh, Jan Ruhe, etc. How many of these people made it to the top by having some one take them step by step through the success system?
None of them, actually! If you've heard their stories, you know that they were given the basic concepts of the business and told to "go for it!"
So, if they can create success in their MLM business without having someone hold their hand, why can't you? What's stopping you?
You can learn the basics of Network Marketing – Contact, Invite, Present, Follow up, Sponsor, Train and Duplicate – in one day. You'll spend more time than that getting good at it, but that is how it is with anything you do.
The reality about success in MLM is that it is truly "trial by fire." Everyone is going to do things just a little bit differently. You must find our own authentic voice and style. It takes some time practicing and trying new things to find what that voice is. If you practice it with good intent, you'll make money while you discover your own style.
For me, my success has come by being what I call a "Solutions Coach." I love connecting with others and helping them find a solution to whatever their challenge is. Sometimes, that puts them into my business. Other times, it is about pointing them toward training that helped me. Still other times, it's just listening and helping them coach themselves past their fears and frustrations.
You don't need a step by step manual for MLM Success. That can be a recipe for MLM failure if you aren't careful. Find your path and carve it deep!
EXPECT Success!
Jackie Ulmer
None of them, actually! If you've heard their stories, you know that they were given the basic concepts of the business and told to "go for it!"
So, if they can create success in their MLM business without having someone hold their hand, why can't you? What's stopping you?
You can learn the basics of Network Marketing – Contact, Invite, Present, Follow up, Sponsor, Train and Duplicate – in one day. You'll spend more time than that getting good at it, but that is how it is with anything you do.
The reality about success in MLM is that it is truly "trial by fire." Everyone is going to do things just a little bit differently. You must find our own authentic voice and style. It takes some time practicing and trying new things to find what that voice is. If you practice it with good intent, you'll make money while you discover your own style.
For me, my success has come by being what I call a "Solutions Coach." I love connecting with others and helping them find a solution to whatever their challenge is. Sometimes, that puts them into my business. Other times, it is about pointing them toward training that helped me. Still other times, it's just listening and helping them coach themselves past their fears and frustrations.
You don't need a step by step manual for MLM Success. That can be a recipe for MLM failure if you aren't careful. Find your path and carve it deep!
EXPECT Success!
Jackie Ulmer
Thursday, August 13, 2009
Are you in Big Business Mode or Stuck in Small Thinking?
Are you thinking small or big business?
Business slowdowns are occurring in much of the business world, so if you've been thinking that it is limited to just you or your business, ask around. It doesn't matter what your home business or what your product, chances are, you're experiencing a drop in business. This is not the time to throw in the towel, however. It's the time to do a full court press and take your business to the top.
I've been conversing with other networkers who are sharing the same sentiments. Some are starting to let fear grip them; and others are taking a proactive approach.
If you've read the business section of your newspaper, or jumped onto Yahoo News lately, you'll see what's happening elsewhere in the world of business.
Car makers are downsizing; governments are downsizing; and the list goes on. This means the loss of jobs by more workers all around the country and in many departments. These companies are'f currently closing their doors, but they are refocusing their businesses and going through everything to see what works and what doesn't. Many other types of businesses are doing the same.
What are you doing with your business plan? Are you going through everything? Seeing what works and what doesn't? Sharpening your focus and re-working your business plan? This is the sign of someone thinking big business.
I've heard from networkers inside and outside of my business who are quitting. Things are getting tight and instead of looking at their business as an asset, they are choosing to see it as a liability; something that must go. This is an interesting way to think about a business, designed to bring in money.
Now is not the time to throw in the towel. Leave that to your competition. That is very small business thinking and is not the type of thinking you need to move your business forward. Tough times mean increased opportunities, if you'll look for them and put yourself out there.
So, let's get out that business plan and give it an overhaul. Let's start with an inventory of what you have been doing. Get out a sheet of paper and write out what your daily action plan has consisted of over the last few weeks; months or even years. What has brought you the greatest success? What has brought you the greatest passion toward working your business? In what areas can you make improvements?
What type of monthly advertising budget are you working with? Where are you committing that budget monthly? How effective is this for you? What have you learned from this advertising? What can you do to increase your advertising budget without taking from your family budget?
Success in your own business involves just a few simple things. After all, when you think about it, there is nothing different from someone who is not having success compared to one who is except action, belief and consistency. These are the essential ABCs of business success.
Action means doing something to move your business forward each day. These can be small, meaning not a long list or super time intensive.
Here is an example of some action steps to take daily –
Pass out your business card to two people each day.
Make 2 new friends on Facebook, Twitter or another social networking site.
Call two leads who have responded to an ad for home business.
There are others, but these are two that are simple to do. Find the methods that work for you. This checks of the A part of the success plan.
Belief is the next one. How do you know that the sun will come up tomorrow; that the seasons will change? We have no real proof except that it has happened before, so it should happen again, right? This is belief, and it plays an important part in your success.
How to you make yourself believe that you will be successful, especially if things have been rocky? Who do you know who has already had the kind of success you are seeking? What is it about this person or these people that makes it work for them? What steps do they take each day? Are these steps that you could also take?
If you know that others have been successful in the same company, then you must believe that if you follow in their footsteps you will be, too. Belief is powerful, and a necessary part of your business.
Consistency is the final piece of the "big business thinking plan." McDonald's did not become successful by offering French fries only on Monday, Wednesday and Friday. Or, by opening only when they feel like it. Their success has come as a result of being open for business at posted, scheduled times, and remaining open and in business even when no customers are in the store. They have a big business approach.
How well will any business do if it is only open an hour or two a month? What if those two hours consist of reading email; checking into the back office to see how many hits the website has received; and wondering why no business is coming in?
The key piece of Consistency is taking Action, based on Belief. No one has ever failed who has pursued this avenue of business success.
So, as other businesses and competitors close their doors, do you see this as a trend you should follow, or opportunity to increase your market share?
Put your big business sunglasses on and use this time to be a business success story, surviving in an environment where a large percentage of your competition is quitting, leaving a wide open opportunity for you!
EXPECT Success!
Jackie Ulmer
Business slowdowns are occurring in much of the business world, so if you've been thinking that it is limited to just you or your business, ask around. It doesn't matter what your home business or what your product, chances are, you're experiencing a drop in business. This is not the time to throw in the towel, however. It's the time to do a full court press and take your business to the top.
I've been conversing with other networkers who are sharing the same sentiments. Some are starting to let fear grip them; and others are taking a proactive approach.
If you've read the business section of your newspaper, or jumped onto Yahoo News lately, you'll see what's happening elsewhere in the world of business.
Car makers are downsizing; governments are downsizing; and the list goes on. This means the loss of jobs by more workers all around the country and in many departments. These companies are'f currently closing their doors, but they are refocusing their businesses and going through everything to see what works and what doesn't. Many other types of businesses are doing the same.
What are you doing with your business plan? Are you going through everything? Seeing what works and what doesn't? Sharpening your focus and re-working your business plan? This is the sign of someone thinking big business.
I've heard from networkers inside and outside of my business who are quitting. Things are getting tight and instead of looking at their business as an asset, they are choosing to see it as a liability; something that must go. This is an interesting way to think about a business, designed to bring in money.
Now is not the time to throw in the towel. Leave that to your competition. That is very small business thinking and is not the type of thinking you need to move your business forward. Tough times mean increased opportunities, if you'll look for them and put yourself out there.
So, let's get out that business plan and give it an overhaul. Let's start with an inventory of what you have been doing. Get out a sheet of paper and write out what your daily action plan has consisted of over the last few weeks; months or even years. What has brought you the greatest success? What has brought you the greatest passion toward working your business? In what areas can you make improvements?
What type of monthly advertising budget are you working with? Where are you committing that budget monthly? How effective is this for you? What have you learned from this advertising? What can you do to increase your advertising budget without taking from your family budget?
Success in your own business involves just a few simple things. After all, when you think about it, there is nothing different from someone who is not having success compared to one who is except action, belief and consistency. These are the essential ABCs of business success.
Action means doing something to move your business forward each day. These can be small, meaning not a long list or super time intensive.
Here is an example of some action steps to take daily –
Pass out your business card to two people each day.
Make 2 new friends on Facebook, Twitter or another social networking site.
Call two leads who have responded to an ad for home business.
There are others, but these are two that are simple to do. Find the methods that work for you. This checks of the A part of the success plan.
Belief is the next one. How do you know that the sun will come up tomorrow; that the seasons will change? We have no real proof except that it has happened before, so it should happen again, right? This is belief, and it plays an important part in your success.
How to you make yourself believe that you will be successful, especially if things have been rocky? Who do you know who has already had the kind of success you are seeking? What is it about this person or these people that makes it work for them? What steps do they take each day? Are these steps that you could also take?
If you know that others have been successful in the same company, then you must believe that if you follow in their footsteps you will be, too. Belief is powerful, and a necessary part of your business.
Consistency is the final piece of the "big business thinking plan." McDonald's did not become successful by offering French fries only on Monday, Wednesday and Friday. Or, by opening only when they feel like it. Their success has come as a result of being open for business at posted, scheduled times, and remaining open and in business even when no customers are in the store. They have a big business approach.
How well will any business do if it is only open an hour or two a month? What if those two hours consist of reading email; checking into the back office to see how many hits the website has received; and wondering why no business is coming in?
The key piece of Consistency is taking Action, based on Belief. No one has ever failed who has pursued this avenue of business success.
So, as other businesses and competitors close their doors, do you see this as a trend you should follow, or opportunity to increase your market share?
Put your big business sunglasses on and use this time to be a business success story, surviving in an environment where a large percentage of your competition is quitting, leaving a wide open opportunity for you!
EXPECT Success!
Jackie Ulmer
Wednesday, August 12, 2009
Are You Attending Your Company Events?
As I write this, we are on the final day of my company's convention. It is always so inspiring and empowering to attend events where you meet people committed to their dreams. I hope you are making plans to be at your company event.
Company events are a critical part of any MLM business and can be a make or break of one’s success. It is always a highlight for me to visit with many different people from different places and different walks of life, and most importantly, different “places” within their business journey.
It’s enlightening to watch people’s listening and learning styles as they absorb information and knowledge from those who have traveled the path before. I always reflect on my own early days at events and what I took away from those who I interacted with.
I was always looking for the Holy Grail at these events. I was convinced there was some magic script; secret handshake; perfect pitch or some key piece that I was missing from my business portfolio. I would make a list of each top money earner who I wanted to spend just a moment with and the questions that I wanted to ask. I would stay up late at night in my room, making lists of the business building activities I was going to jump into once I returned home.
This was going to be the month that I was going to finally get serious about my business and do whatever was needed to propel myself into the top income earner ranks.
The reality for me back then is that I was not ready to truly move myself forward in my business. I was too outwardly focused on the “how” of doing the business and not the “why.” I was looking in all of the wrong places for my success.
What was missing was a significant purpose and end goal for me to focus on that would make the difference. Something that was measurable and achievable.
My first and primary goal was to make sure I was able to stay home and raise our children without day care. Well, I had already accomplished that and didn’t have to be a top income earner to do it.
I also wanted to be able to travel and enjoy life. Well, since my husband is employed as an airline pilot, we already had good flight benefits and so I was able to travel much more than most people because we had flight passes. So, even though I wasn’t meeting my exact goal of traveling in first class, staying in first class hotels and enjoying first class food without regard for price, I was still doing pretty well with that goal.
I believe everyone has a turning point in this business. An event or epiphany that occurs that moves them from hope, thought and inaction to drive, ambition and inspired action.
Mine occurred after reading a quote from one of my mentor’s daughters who was headed out to an education at sea program. It’s an expensive school program and when the student was asked “what does your dad do that allows you to go on this educational experience?” She replied “My dad? You mean my mom. It’s what my mom has done.”
That was a strong measurable and achievable goal for me. And while it didn’t necessarily mean one of my children would choose to participate in a program like this, I wanted to be in the position to give them this opportunity.
And, most of all, I wanted them to know that it was me, their mom, who had moved forward and had the tenacity to create a successful business, while home with them, that would benefit our family and provide us with the ability to have all of the extras we wanted in life.
What was or will be your turning point or epiphany in your business? Are you like I was, attending events and having the best intentions but never fully committing full out?
It’s certainly a “been there, done that” for me, and if I could impart one piece of advice or encouragement it would be to first work on yourself if you are not ready or are struggling to get yourself into action in your business.
The key for me was to continue reading the stories of others and to see myself as writing a success story in MLM. It was to find that measurable goal that would move me forward. It was to continue to believe and have hope, knowing that as I struggled and “failed forward” I would get there. I would arrive at that place I so desired.
Wherever you are in your journey, it’s important for you to know that you can get there. Nothing is stopping you but YOU! It’s not always easy, but it is always worth it. Take the steps necessary to grow yourself and become the best that you can be.
If anyone else can do it, so can you. Let this time be your time to shine. Get it done now and then enjoy the rest of your journey knowing that the hardest part is behind you and the pot of gold is there in every day that you celebrate your success!
EXPECT Success!
Jackie Ulmer
Company events are a critical part of any MLM business and can be a make or break of one’s success. It is always a highlight for me to visit with many different people from different places and different walks of life, and most importantly, different “places” within their business journey.
It’s enlightening to watch people’s listening and learning styles as they absorb information and knowledge from those who have traveled the path before. I always reflect on my own early days at events and what I took away from those who I interacted with.
I was always looking for the Holy Grail at these events. I was convinced there was some magic script; secret handshake; perfect pitch or some key piece that I was missing from my business portfolio. I would make a list of each top money earner who I wanted to spend just a moment with and the questions that I wanted to ask. I would stay up late at night in my room, making lists of the business building activities I was going to jump into once I returned home.
This was going to be the month that I was going to finally get serious about my business and do whatever was needed to propel myself into the top income earner ranks.
The reality for me back then is that I was not ready to truly move myself forward in my business. I was too outwardly focused on the “how” of doing the business and not the “why.” I was looking in all of the wrong places for my success.
What was missing was a significant purpose and end goal for me to focus on that would make the difference. Something that was measurable and achievable.
My first and primary goal was to make sure I was able to stay home and raise our children without day care. Well, I had already accomplished that and didn’t have to be a top income earner to do it.
I also wanted to be able to travel and enjoy life. Well, since my husband is employed as an airline pilot, we already had good flight benefits and so I was able to travel much more than most people because we had flight passes. So, even though I wasn’t meeting my exact goal of traveling in first class, staying in first class hotels and enjoying first class food without regard for price, I was still doing pretty well with that goal.
I believe everyone has a turning point in this business. An event or epiphany that occurs that moves them from hope, thought and inaction to drive, ambition and inspired action.
Mine occurred after reading a quote from one of my mentor’s daughters who was headed out to an education at sea program. It’s an expensive school program and when the student was asked “what does your dad do that allows you to go on this educational experience?” She replied “My dad? You mean my mom. It’s what my mom has done.”
That was a strong measurable and achievable goal for me. And while it didn’t necessarily mean one of my children would choose to participate in a program like this, I wanted to be in the position to give them this opportunity.
And, most of all, I wanted them to know that it was me, their mom, who had moved forward and had the tenacity to create a successful business, while home with them, that would benefit our family and provide us with the ability to have all of the extras we wanted in life.
What was or will be your turning point or epiphany in your business? Are you like I was, attending events and having the best intentions but never fully committing full out?
It’s certainly a “been there, done that” for me, and if I could impart one piece of advice or encouragement it would be to first work on yourself if you are not ready or are struggling to get yourself into action in your business.
The key for me was to continue reading the stories of others and to see myself as writing a success story in MLM. It was to find that measurable goal that would move me forward. It was to continue to believe and have hope, knowing that as I struggled and “failed forward” I would get there. I would arrive at that place I so desired.
Wherever you are in your journey, it’s important for you to know that you can get there. Nothing is stopping you but YOU! It’s not always easy, but it is always worth it. Take the steps necessary to grow yourself and become the best that you can be.
If anyone else can do it, so can you. Let this time be your time to shine. Get it done now and then enjoy the rest of your journey knowing that the hardest part is behind you and the pot of gold is there in every day that you celebrate your success!
EXPECT Success!
Jackie Ulmer
Tuesday, August 11, 2009
Build Your Business Before You Need It
When we started our network marketing career, over 15 years ago, we did so with 2 thoughts in mind.
One was income replacement – to eventually develop a business and an income that would replace an employee salary. The second was an insurance policy.
At that time, the industry we worked in (airline) was going through major mergers, paycuts and downsizing. More than a decade later, the same is still going on and through in pension cuts on top of it.
While we didn’t "need" the income at that time, we did need the insurance policy for peace of mind. So, we rolled up our sleeves and started building.
Today, virtually everyone should be evaluating some type of "Plan B" business that can be started without a large investment and built over time. This just makes good business sense given the times we are living in.
Here are some steps for getting your Plan B started –
1. Do your research carefully and choose a business that fits you.
2. Don’t get caught up in hype and slick marketing.
3. Know that it is a 2-5 year business plan. You aren't going to get rich and quit your job
overnight.
4. Have a long term vision for success and the patience to see the job through.
Let's look at these one at a time.
One, do your research carefully and choose a business that fits you. Spend some time evaluating your likes and interests. That old saying – "Do what you love and the money will follow" is very sound advice. When you involve yourself in a business you enjoy, you are much more likely to stick with it. When evaluating a Network Marketing Business, use my checklist.
Two, don't get caught up in hype and slick marketing. This can be a big challenge, especially when you are researching online. Marketing messages are written to be persuasive and everything sounds great, and the next one sounds even better, right? Educate yourself and be sure you understand exactly what it's going to take to make a successful business for yourself from the business you choose. Look beyond the hype; talk to people and make a sound business decision.
Three, understand that just like any business, it's typically a 2 to 5 year plan to achieve the success you desire. Get rich quick has no place here and won't ever last. If it were that easy, everyone would be involved. Develop a business plan and be willing to be coached by those who are successful already. Understand that there will be some challenges and times you'll feel like quitting. Make a commitment to always wait until the next day to quit. Sleep on it and see how you feel the next day.
Finally, have a long term vision for success. Develop a dream book or board that spells out exactly what you are looking for. Set some timelines to achieving some of those goals and work steadily toward accomplishing that. Work in 90 day cycles for success. This will give you the ability to do a fair analysis of what is working.
Build it now, before you need it and create the security that comes from knowing you always have a cushion to fall back on.
EXPECT Success!
Jackie Ulmer
One was income replacement – to eventually develop a business and an income that would replace an employee salary. The second was an insurance policy.
At that time, the industry we worked in (airline) was going through major mergers, paycuts and downsizing. More than a decade later, the same is still going on and through in pension cuts on top of it.
While we didn’t "need" the income at that time, we did need the insurance policy for peace of mind. So, we rolled up our sleeves and started building.
Today, virtually everyone should be evaluating some type of "Plan B" business that can be started without a large investment and built over time. This just makes good business sense given the times we are living in.
Here are some steps for getting your Plan B started –
1. Do your research carefully and choose a business that fits you.
2. Don’t get caught up in hype and slick marketing.
3. Know that it is a 2-5 year business plan. You aren't going to get rich and quit your job
overnight.
4. Have a long term vision for success and the patience to see the job through.
Let's look at these one at a time.
One, do your research carefully and choose a business that fits you. Spend some time evaluating your likes and interests. That old saying – "Do what you love and the money will follow" is very sound advice. When you involve yourself in a business you enjoy, you are much more likely to stick with it. When evaluating a Network Marketing Business, use my checklist.
Two, don't get caught up in hype and slick marketing. This can be a big challenge, especially when you are researching online. Marketing messages are written to be persuasive and everything sounds great, and the next one sounds even better, right? Educate yourself and be sure you understand exactly what it's going to take to make a successful business for yourself from the business you choose. Look beyond the hype; talk to people and make a sound business decision.
Three, understand that just like any business, it's typically a 2 to 5 year plan to achieve the success you desire. Get rich quick has no place here and won't ever last. If it were that easy, everyone would be involved. Develop a business plan and be willing to be coached by those who are successful already. Understand that there will be some challenges and times you'll feel like quitting. Make a commitment to always wait until the next day to quit. Sleep on it and see how you feel the next day.
Finally, have a long term vision for success. Develop a dream book or board that spells out exactly what you are looking for. Set some timelines to achieving some of those goals and work steadily toward accomplishing that. Work in 90 day cycles for success. This will give you the ability to do a fair analysis of what is working.
Build it now, before you need it and create the security that comes from knowing you always have a cushion to fall back on.
EXPECT Success!
Jackie Ulmer
Sunday, August 09, 2009
You Didn't Fall For "The Next Big Thing" Did You?
If you've been on the Internet (and you have since you are reading this) you may have fallen prey to "The Next Big Thing" syndrome that is out there. It's rampant on the Internet, and if you are signed up on very many newsletters or notification lists, you are likely seeing it regularly.
You're cruising through email and BAM – an email drops into your box with a screaming headline about how great this new opportunity is; and how much money you are going to make with this new opportunity; and how so-and-so-big-name is getting involved with this big opportunity and this opportunity is going to help you dump your mediocre status that you've had so far in M.L.M. and you are going to finally make some REAL money!
Question for you – how many opportunities are you going to join before you realize that none of this has anything at all to do with your success? New; better; best; big name; matching bonus, blah, blah, blah. This is not what true success is about.
It's not the company; it's not the big name; it's not the products; it's not the pay plan; it's not your upline; it's not the "turnkey, duplication system"; it's not any of these things that determine your success in Network Marketing. These are just things sold to you by slick marketers who know how to invoke your emotions and make you think you are going to win the lottery if you just join "their deal."
The opportunity you have in front of you most likely has all of the components to allow you to create the business and lifestyle of your dreams. If anyone in your company has done it, so can you.
The only thing that is missing for you, if you aren't getting what you want from it, is your belief; your commitment and your focus. The success you desire is all about you, and your ability to get it lies within you.
You just have to decide to stop looking around; procrastinating; making excuses; and thinking that it can't happen for you. You have to decide that every day, you are going to put one foot in front of the other and BE the success story you desire.
No one gets lucky in this profession and no one gets a free ride. The top distributors get to the top by developing a business action plan and taking action. Simple as that. In the beginning, they work hard to lay the foundation. Sometimes, it seems like there is no progress. They certainly work harder than the ones standing on the sideline saying "It's easy for so-and-so. He/she has ______ and I don't."
In the beginning, you must treat your business like a JOB if you want to create the benefits it offers. It's not the lottery; it's not get rich quick; and everyone pays a price to be successful. It's a high price, too, but it is so worth it.
The average networker, however, does not treat the business like a JOB. They don't make a commitment; and they aren't willing to pay the price. They think that when they order their starter pack, they are buying a lottery ticket guaranteed to win. Or, pulling the arm on a slot machine.
Knowing this, what steps will you take today to get your business into the race? How will you develop a disciplined work ethic so you can begin to see the results that you want? The grass really is not greener anywhere else. It's thick, rich and fertilized right here, right now. If you aren't getting the results you want out of your business today, who is going to change that? It's not your sponsor, and it's not the company. It's you.
Cruising the Internet looking for something easier; more this or more that isn't going to change your results. You will face the same problems there and have to overcome the same challenges.
You have to be willing to decide what it is you really want; decide what price you are willing to pay to get it; decide what you must and will overcome to get there; and decide to take action starting right now and every day.
It's that simple. I remember the day I made that decision. I remember the price I was willing to pay. I remember my challenges and what I had to do to "get over myself" essentially. And, I remember every day how glad I am I had "that day."
Let today be YOUR day!
EXPECT Success!
Jackie Ulmer
You're cruising through email and BAM – an email drops into your box with a screaming headline about how great this new opportunity is; and how much money you are going to make with this new opportunity; and how so-and-so-big-name is getting involved with this big opportunity and this opportunity is going to help you dump your mediocre status that you've had so far in M.L.M. and you are going to finally make some REAL money!
Question for you – how many opportunities are you going to join before you realize that none of this has anything at all to do with your success? New; better; best; big name; matching bonus, blah, blah, blah. This is not what true success is about.
It's not the company; it's not the big name; it's not the products; it's not the pay plan; it's not your upline; it's not the "turnkey, duplication system"; it's not any of these things that determine your success in Network Marketing. These are just things sold to you by slick marketers who know how to invoke your emotions and make you think you are going to win the lottery if you just join "their deal."
The opportunity you have in front of you most likely has all of the components to allow you to create the business and lifestyle of your dreams. If anyone in your company has done it, so can you.
The only thing that is missing for you, if you aren't getting what you want from it, is your belief; your commitment and your focus. The success you desire is all about you, and your ability to get it lies within you.
You just have to decide to stop looking around; procrastinating; making excuses; and thinking that it can't happen for you. You have to decide that every day, you are going to put one foot in front of the other and BE the success story you desire.
No one gets lucky in this profession and no one gets a free ride. The top distributors get to the top by developing a business action plan and taking action. Simple as that. In the beginning, they work hard to lay the foundation. Sometimes, it seems like there is no progress. They certainly work harder than the ones standing on the sideline saying "It's easy for so-and-so. He/she has ______ and I don't."
In the beginning, you must treat your business like a JOB if you want to create the benefits it offers. It's not the lottery; it's not get rich quick; and everyone pays a price to be successful. It's a high price, too, but it is so worth it.
The average networker, however, does not treat the business like a JOB. They don't make a commitment; and they aren't willing to pay the price. They think that when they order their starter pack, they are buying a lottery ticket guaranteed to win. Or, pulling the arm on a slot machine.
Knowing this, what steps will you take today to get your business into the race? How will you develop a disciplined work ethic so you can begin to see the results that you want? The grass really is not greener anywhere else. It's thick, rich and fertilized right here, right now. If you aren't getting the results you want out of your business today, who is going to change that? It's not your sponsor, and it's not the company. It's you.
Cruising the Internet looking for something easier; more this or more that isn't going to change your results. You will face the same problems there and have to overcome the same challenges.
You have to be willing to decide what it is you really want; decide what price you are willing to pay to get it; decide what you must and will overcome to get there; and decide to take action starting right now and every day.
It's that simple. I remember the day I made that decision. I remember the price I was willing to pay. I remember my challenges and what I had to do to "get over myself" essentially. And, I remember every day how glad I am I had "that day."
Let today be YOUR day!
EXPECT Success!
Jackie Ulmer
Friday, July 03, 2009
Do I Lead With Product or Opportunity
Network Marketers have asked this question for decades and although the answer will vary depending on who you ask, there is really only one right answer – lead with a solution.
No one ever bought a drill because they wanted a drill – instead, it's a hole in the wall that they are after. The drill provides the solution. Likewise, very few people ever wake up and say – "Hey, I think I will join a Network Marketing company today. I want to be a MLM Professional."
What really happens is they wake up and say – "I'm tired of my Boss; I'm tired of my job; I need more money; I want more control; etc."
Or, if they are in search of a solution for something that your product line offers, that's what they are looking for.
Your goal then is to determine what solution your "product" can offer and offer that solution. By "product", that can be either the product of opportunity, if your prospect is looking for more money or a financial solution. Or, it can be your actual company product line, if your prospect is looking for a solution that can be solved through your products.
This is where defining your target market becomes critical. Yes, everyone "could" be right for the opportunity product, but not everyone will be interested and so why waste your time or theirs?
Your number one goal is to find people each day who have a need that your business can offer a viable solution for and then offer that solution. From there, it's up to your prospect to decide if that solution is right for them.
You are a solutions provider! And the more solutions you can offer to more problems, the bigger your check will grow!
EXPECT Success!
Jackie Ulmer
No one ever bought a drill because they wanted a drill – instead, it's a hole in the wall that they are after. The drill provides the solution. Likewise, very few people ever wake up and say – "Hey, I think I will join a Network Marketing company today. I want to be a MLM Professional."
What really happens is they wake up and say – "I'm tired of my Boss; I'm tired of my job; I need more money; I want more control; etc."
Or, if they are in search of a solution for something that your product line offers, that's what they are looking for.
Your goal then is to determine what solution your "product" can offer and offer that solution. By "product", that can be either the product of opportunity, if your prospect is looking for more money or a financial solution. Or, it can be your actual company product line, if your prospect is looking for a solution that can be solved through your products.
This is where defining your target market becomes critical. Yes, everyone "could" be right for the opportunity product, but not everyone will be interested and so why waste your time or theirs?
Your number one goal is to find people each day who have a need that your business can offer a viable solution for and then offer that solution. From there, it's up to your prospect to decide if that solution is right for them.
You are a solutions provider! And the more solutions you can offer to more problems, the bigger your check will grow!
EXPECT Success!
Jackie Ulmer
Friday, June 05, 2009
How to Use Video Marketing in Your Business
Video Marketing is a hot buzz word right now for online and Network Marketers. But, there are a lot of people making some serious mistakes when choosing to "broadcast themselves." What are the right and wrong ways to use video to move your MLM Business forward? Here are some tips -
Be sure to add content and value for your audience. Put yourself in your viewer's shoes. And, optimize those videos with keywords!
EXPECT Success!
Jackie Ulmer
Be sure to add content and value for your audience. Put yourself in your viewer's shoes. And, optimize those videos with keywords!
EXPECT Success!
Jackie Ulmer
Monday, March 09, 2009
Climbing the LAST, Long, Steep Hill in Your Success Journey
Today, when I set off on my morning walk at Ventura Beach, I headed inland toward the foothills of the city. Although I love walking the beach strand, with the seagulls, surfers, walkers and fresh ocean scent, I wanted a tougher work out.
I've walked this area before but as I came around a familiar turn, I saw a steeper road leading up further on the hill than I had ever noticed before. "Oh, geez" I thought. I didn't want to do it. My immediate instinct was –"no, I've done enough, time to head back." And, that second, small, inner voice said – "C'mon wimp. You wanted a tougher workout. Think how good you'll feel once you are at the top."
"I'll just go half way" said the first small voice and I headed up. I had already put in a solid walk, lots of up and down the foothills, and my heart rate was definitely up. After a 15 second internal battle of the wills, I knew that I had to keep climbing. I had to push myself just a little further and get that extra burn and, more importantly, that feeling of accomplishment!
As I got to the top and turned around to head back down, I stopped in my tracks. The view was stunning. All of Ventura Harbor, the Channel Islands and the wide open ocean spread out before me. A sailboat regatta was just coming out of the harbor along with 2 charter boats of visitors to the islands. Surfer's Point was off to the right and the water was filled with surfers, anticipating the next great wave. I couldn't believe my payoff for making the climb!
What if I had cut it short and missed the view from the top? What if I had decided that enough was enough and I would just "settle" for the norm? What if I had let the first small voice win out and determine my destiny for that day?
Do you ever do this in your business? I sure have. My network marketing career has been filled with days of "settling." I've had goals of making 10 dials and stopped after making the first call when someone hung up on me. I've made a business plan for the next day and scrapped it in favor of reading a good book because that was easier.
Ultimately, though, over time, I made the decision to keep going. Once I realized that it wasn't going to kill me, I made the decision to push myself a little more. And, then a little more. And, even more!
There are many hills to climb in building a Network Marketing business and many pop up when you least expect it. Sometimes, you'll come around a corner and see a really long hill that you hadn't seen before. You know you've walked that path, but you swear that hill wasn't there before. You have to climb that long, last hill for the day. You have to climb it every time it shows up. You may be tired, out of breath and out of water, but you do have it in you to keep pushing forward.
Just like the view of the harbor from the top of the hill on my walk, the view from the top of your successful network marketing business is incredible. Indescribable, even. Filled with things you can't even imagine.
On a recent call with John Fogg, he asked me what the best thing has been for me about network marketing. Without missing a beat, or thinking it through, I answered with the very first thing that came to mind – personal peace, satisfaction and the feeling of accomplishment.
It's not the money; the title; the plaques and awards. Those are nice, and they felt good at the time. But nothing even comes close to the feeling I have knowing that I did it. I hit the top 1% or smaller of network marketers. I pushed against the odds and overcame the biggest obstacle of all, myself, and made it to the top.
Nothing can ever take that away. Nothing. It's mine and I own it. I want you to own it, too. Put on your walking shoes and take the journey to the top. You can’t even imagine what you will find there.
EXPECT Success!
Jackie Ulmer
I've walked this area before but as I came around a familiar turn, I saw a steeper road leading up further on the hill than I had ever noticed before. "Oh, geez" I thought. I didn't want to do it. My immediate instinct was –"no, I've done enough, time to head back." And, that second, small, inner voice said – "C'mon wimp. You wanted a tougher workout. Think how good you'll feel once you are at the top."
"I'll just go half way" said the first small voice and I headed up. I had already put in a solid walk, lots of up and down the foothills, and my heart rate was definitely up. After a 15 second internal battle of the wills, I knew that I had to keep climbing. I had to push myself just a little further and get that extra burn and, more importantly, that feeling of accomplishment!
As I got to the top and turned around to head back down, I stopped in my tracks. The view was stunning. All of Ventura Harbor, the Channel Islands and the wide open ocean spread out before me. A sailboat regatta was just coming out of the harbor along with 2 charter boats of visitors to the islands. Surfer's Point was off to the right and the water was filled with surfers, anticipating the next great wave. I couldn't believe my payoff for making the climb!
What if I had cut it short and missed the view from the top? What if I had decided that enough was enough and I would just "settle" for the norm? What if I had let the first small voice win out and determine my destiny for that day?
Do you ever do this in your business? I sure have. My network marketing career has been filled with days of "settling." I've had goals of making 10 dials and stopped after making the first call when someone hung up on me. I've made a business plan for the next day and scrapped it in favor of reading a good book because that was easier.
Ultimately, though, over time, I made the decision to keep going. Once I realized that it wasn't going to kill me, I made the decision to push myself a little more. And, then a little more. And, even more!
There are many hills to climb in building a Network Marketing business and many pop up when you least expect it. Sometimes, you'll come around a corner and see a really long hill that you hadn't seen before. You know you've walked that path, but you swear that hill wasn't there before. You have to climb that long, last hill for the day. You have to climb it every time it shows up. You may be tired, out of breath and out of water, but you do have it in you to keep pushing forward.
Just like the view of the harbor from the top of the hill on my walk, the view from the top of your successful network marketing business is incredible. Indescribable, even. Filled with things you can't even imagine.
On a recent call with John Fogg, he asked me what the best thing has been for me about network marketing. Without missing a beat, or thinking it through, I answered with the very first thing that came to mind – personal peace, satisfaction and the feeling of accomplishment.
It's not the money; the title; the plaques and awards. Those are nice, and they felt good at the time. But nothing even comes close to the feeling I have knowing that I did it. I hit the top 1% or smaller of network marketers. I pushed against the odds and overcame the biggest obstacle of all, myself, and made it to the top.
Nothing can ever take that away. Nothing. It's mine and I own it. I want you to own it, too. Put on your walking shoes and take the journey to the top. You can’t even imagine what you will find there.
EXPECT Success!
Jackie Ulmer
Monday, February 16, 2009
Turning Prospects Into MLM Power Partners
Listen, communicate and educate.
These three items will assist you in the end goal – sponsoring others.
Step 1 – ask questions and LISTEN to the answers. Truly listen. This is not always easy. We are often trained to answer questions with questions and to control the conversation.
Do you like to be controlled? Does your prospect?
When you truly listen, you won’t fire back with a pre-planned “script” of how to answer. You’ll be real and authentic. People pick up on “canned and scripted.” They also know real and authentic. They know when they have been heard.
Communicate by allowing a free flow of ideas in both directions. Ask questions, listen, clarify, and fill a need or be the answer to a question. Our ability to sponsor people into the business is based on our ability to communicate how our company, products, compensation plan and support will provide what is being sought.
Communicate the power of your opportunity through your passion, the stories you share and the commitment to partnership that you are offering.
It is not facts, figures and statistics that bring people into a business. It’s not a Fortune 500 status; a NYSE listing; a patent on a product; or a proprietary formula that sponsor people. It’s you, the value you offer and the commitment you make, along with your ability to listen, communicate and educate.
Model these effective methods and you’ll not only sponsor more people, you’ll sponsor POWER partners.
EXPECT Success!
Jackie Ulmer
These three items will assist you in the end goal – sponsoring others.
Step 1 – ask questions and LISTEN to the answers. Truly listen. This is not always easy. We are often trained to answer questions with questions and to control the conversation.
Do you like to be controlled? Does your prospect?
When you truly listen, you won’t fire back with a pre-planned “script” of how to answer. You’ll be real and authentic. People pick up on “canned and scripted.” They also know real and authentic. They know when they have been heard.
Communicate by allowing a free flow of ideas in both directions. Ask questions, listen, clarify, and fill a need or be the answer to a question. Our ability to sponsor people into the business is based on our ability to communicate how our company, products, compensation plan and support will provide what is being sought.
Communicate the power of your opportunity through your passion, the stories you share and the commitment to partnership that you are offering.
It is not facts, figures and statistics that bring people into a business. It’s not a Fortune 500 status; a NYSE listing; a patent on a product; or a proprietary formula that sponsor people. It’s you, the value you offer and the commitment you make, along with your ability to listen, communicate and educate.
Model these effective methods and you’ll not only sponsor more people, you’ll sponsor POWER partners.
EXPECT Success!
Jackie Ulmer
Wednesday, December 17, 2008
Creating MLM Momentum; Overcoming Obstacles and Reaching the TOP of the Mountain
Do you struggle with calling people who never call you back? They request information and then vaporize into thin air? Do you hand out samples and invite people to visit your website, but nothing ever happens? Do you schedule parties and retail events and get snowed out; or few people show? Do you sign people up in the business and they never even get started? They never place more than their first Starter Pack order?
You are on the right path and I want to assure you that everyone who has attained success in our business or any other has also faced and overcome these same challenges.
You MUST keep your chin up in order to have success in this business. Refuse to let events and people get you down or disappoint you. Those who you need are out there, and you never know how they are incubating, waiting to get involved.
Especially with leads. Don't assume that their lack of response means they aren't interested. Often it just means they aren't ready. I have had people join me 2 years after requesting information and many times, I haven't heard anything from them in that time. But they are studying and holding onto information.
Remember that this business is about starting with that small snowball and rolling it across the field until it gathers momentum and you reach the hill, and push it overboard. Once you get to that point, stand back. It flies and it does so quite effortlessly.
The hardest part is keeping the faith until you get a big enough snowball to shoot it down the hill.
Plant seeds DAILY. Water those seeds REGULARLY. Have a BIG vision of what your future holds here. And, never quit on any of these activities.
Instead of standing at the bottom looking at the top of the mountain, just look 10 feet in front of you and take those steps each day and just keep climbing! It's been said that you can drive from Los Angeles to New York in the dark with your headlights focused no more than 20 feet ahead. Follow the markings on the road that have been placed there by those who have gone before.
I promise you this - you will never regret it once you reach the top. You will feel amazing and empowered and you will spread those feelings to others.
EXPECT Success!
Jackie Ulmer
You are on the right path and I want to assure you that everyone who has attained success in our business or any other has also faced and overcome these same challenges.
You MUST keep your chin up in order to have success in this business. Refuse to let events and people get you down or disappoint you. Those who you need are out there, and you never know how they are incubating, waiting to get involved.
Especially with leads. Don't assume that their lack of response means they aren't interested. Often it just means they aren't ready. I have had people join me 2 years after requesting information and many times, I haven't heard anything from them in that time. But they are studying and holding onto information.
Remember that this business is about starting with that small snowball and rolling it across the field until it gathers momentum and you reach the hill, and push it overboard. Once you get to that point, stand back. It flies and it does so quite effortlessly.
The hardest part is keeping the faith until you get a big enough snowball to shoot it down the hill.
Plant seeds DAILY. Water those seeds REGULARLY. Have a BIG vision of what your future holds here. And, never quit on any of these activities.
Instead of standing at the bottom looking at the top of the mountain, just look 10 feet in front of you and take those steps each day and just keep climbing! It's been said that you can drive from Los Angeles to New York in the dark with your headlights focused no more than 20 feet ahead. Follow the markings on the road that have been placed there by those who have gone before.
I promise you this - you will never regret it once you reach the top. You will feel amazing and empowered and you will spread those feelings to others.
EXPECT Success!
Jackie Ulmer
Saturday, September 27, 2008
3 Simple Keys to MLM Success
3 Keys to MLM Success
If you are struggling in your MLM business it could be that you are missing something in the 3 keys that it takes to be successful. It's a simple system of business as long as you stick to the basics and don't complicate it. Let's cover the 3 keys –
Key # 1 – Belief
Key #2 – Marketing
Key #3 – Training and Duplication
The first key to success in MLM is belief, and belief covers 3 areas, all of which are important to your success. You must have belief in the company/products that you are representing; you must have belief in the system of network marketing; and you must have belief in yourself and your ability to be successful. All of these are important, but belief in yourself is the most important.
Belief in the company and products is simple and can be developed with a few simple steps. Learn the company story and get to know the management team; their background, vision and focus. Replace every single product in your home with products offered by your company. All successful leaders do this and it's the best way to entrench yourself in your business. Once you have taken these steps, you'll know where your belief level stands. If you are confident in what you are offering and the company you represent, you are ready to market your business.
Belief in the system of network marketing is done through education. Ask your upline for five books that you can read to educate yourself on how network marketing works. Learn your compensation plan and study the success stories of others in your company and in the industry. You must know that if any other person can be successful, then you can, too.
This leads to belief in you. Ask yourself this – "Why not me, and why not now?" Success in this business is just about talking to people, each and every day about your business. That can be one person a day, two people a day or ten. The number is up to you. Your goal is to simply make sure at least one person a day learns that your business exists. You aren't begging, convincing or "selling." You are sharing information. Some will join you, and some will not, and either way, it has little to do with you.
Marketing is the second key to success. Your business will go nowhere if no one knows it exists. Decide on the number of contacts you will make each day and then be committed to seeing the job through. There are many ways you can accomplish this. Here are a few I recommend –
First, send a "friends and family" letter and let those who have a relationship with you know what you are doing. You are making a business announcement just as you would if you were opening a brick and mortar business. This letter should include a little about your reasons why; your product line; and what you are looking for in terms of customers and business partners.
Second, advertise. This can be done many different ways. A small local ad in your paper; a web decal or wrap on your car; business cards that you pass out; joining your chamber of commerce and business networking groups; purchase pre-screened leads; and joining online social and networking sites are all ideas of ways to advertise your business. You don't need to do them all. Pick two or three to get you started and grow your efforts from there.
Third, make sure you know and understand the process for explaining your business concept to others. Use the tools offered by your company and upline. Some of these tools may include a prospecting phone number; website; brochure or handout; CD; etc. Keep it simple and show each person that this is a business that is not complicated.
As you find people who want to join you in business (and you will if you are consistently marketing it) you'll want to train and duplicate the process. It really comes down to the first two keys above. Train your new distributors on developing belief in the company, products, system of networking marketing and themselves. Explain the different ways of marketing and show each one what you do specifically so there is a "roadmap" in place. Be there to coach and support and then teach them how to train and duplicate as they bring people onto the team.
Follow these 3 simple keys consistently and repeatedly and you'll have a growing, thriving business in Network Marketing. Keep it simple; make it fun and teach people how to break free of the corporate mold that has trapped so many. We offer a business of freedom and fun. Share it with everyone you can.
EXPECT Success!
Jackie Ulmer
If you are struggling in your MLM business it could be that you are missing something in the 3 keys that it takes to be successful. It's a simple system of business as long as you stick to the basics and don't complicate it. Let's cover the 3 keys –
Key # 1 – Belief
Key #2 – Marketing
Key #3 – Training and Duplication
The first key to success in MLM is belief, and belief covers 3 areas, all of which are important to your success. You must have belief in the company/products that you are representing; you must have belief in the system of network marketing; and you must have belief in yourself and your ability to be successful. All of these are important, but belief in yourself is the most important.
Belief in the company and products is simple and can be developed with a few simple steps. Learn the company story and get to know the management team; their background, vision and focus. Replace every single product in your home with products offered by your company. All successful leaders do this and it's the best way to entrench yourself in your business. Once you have taken these steps, you'll know where your belief level stands. If you are confident in what you are offering and the company you represent, you are ready to market your business.
Belief in the system of network marketing is done through education. Ask your upline for five books that you can read to educate yourself on how network marketing works. Learn your compensation plan and study the success stories of others in your company and in the industry. You must know that if any other person can be successful, then you can, too.
This leads to belief in you. Ask yourself this – "Why not me, and why not now?" Success in this business is just about talking to people, each and every day about your business. That can be one person a day, two people a day or ten. The number is up to you. Your goal is to simply make sure at least one person a day learns that your business exists. You aren't begging, convincing or "selling." You are sharing information. Some will join you, and some will not, and either way, it has little to do with you.
Marketing is the second key to success. Your business will go nowhere if no one knows it exists. Decide on the number of contacts you will make each day and then be committed to seeing the job through. There are many ways you can accomplish this. Here are a few I recommend –
First, send a "friends and family" letter and let those who have a relationship with you know what you are doing. You are making a business announcement just as you would if you were opening a brick and mortar business. This letter should include a little about your reasons why; your product line; and what you are looking for in terms of customers and business partners.
Second, advertise. This can be done many different ways. A small local ad in your paper; a web decal or wrap on your car; business cards that you pass out; joining your chamber of commerce and business networking groups; purchase pre-screened leads; and joining online social and networking sites are all ideas of ways to advertise your business. You don't need to do them all. Pick two or three to get you started and grow your efforts from there.
Third, make sure you know and understand the process for explaining your business concept to others. Use the tools offered by your company and upline. Some of these tools may include a prospecting phone number; website; brochure or handout; CD; etc. Keep it simple and show each person that this is a business that is not complicated.
As you find people who want to join you in business (and you will if you are consistently marketing it) you'll want to train and duplicate the process. It really comes down to the first two keys above. Train your new distributors on developing belief in the company, products, system of networking marketing and themselves. Explain the different ways of marketing and show each one what you do specifically so there is a "roadmap" in place. Be there to coach and support and then teach them how to train and duplicate as they bring people onto the team.
Follow these 3 simple keys consistently and repeatedly and you'll have a growing, thriving business in Network Marketing. Keep it simple; make it fun and teach people how to break free of the corporate mold that has trapped so many. We offer a business of freedom and fun. Share it with everyone you can.
EXPECT Success!
Jackie Ulmer
Friday, May 09, 2008
Do Your Prospects Know What to Expect From You?
When you are working with potential team partners for your business, do they know what to expect of you and from you if they decide to "sign on the dotted line?"
What type of training and support can they expect?
What will the next step be?
When will they hear from you?
You can increase your sign ups dramatically if you layout for them exactly what to expect and what will happen next.
This can be done in a few different ways -
1. In the phone conversation, ask the question - "Jim, do you want to know what to expect and what the next step will be when you do get signed up?"
(Jim ALWAYS answers yes!)
Here is my answer -
"You'll receive and email from our corporate office with away with your company ID and details for accessing the back office of your site. You'll also receive a welcome email along with your First Steps to Success outline and the Roadmap to Success. Those documents will get you into our team training site and discussion group. And, you'll know exactly what to do first to get your business started.
I would then like to schedule a phone call within 48 hours to go through this information, answer any questions and assist you in developing a business plan that will fit for you.
From there, we'll be working closely together to get your business going. How does that sound? Any questions?"
Now, you've gone a long way in furthering the relationship and the future is right out before your prospect.
My next step is then to give them my website where they can see a little of my training process and email them the signup link, unless they ask for it right then.
Give this a try and see what happens.
To see how I outline my training process, click My Training Information.
EXPECT Success!
Jackie Ulmer
What type of training and support can they expect?
What will the next step be?
When will they hear from you?
You can increase your sign ups dramatically if you layout for them exactly what to expect and what will happen next.
This can be done in a few different ways -
1. In the phone conversation, ask the question - "Jim, do you want to know what to expect and what the next step will be when you do get signed up?"
(Jim ALWAYS answers yes!)
Here is my answer -
"You'll receive and email from our corporate office with away with your company ID and details for accessing the back office of your site. You'll also receive a welcome email along with your First Steps to Success outline and the Roadmap to Success. Those documents will get you into our team training site and discussion group. And, you'll know exactly what to do first to get your business started.
I would then like to schedule a phone call within 48 hours to go through this information, answer any questions and assist you in developing a business plan that will fit for you.
From there, we'll be working closely together to get your business going. How does that sound? Any questions?"
Now, you've gone a long way in furthering the relationship and the future is right out before your prospect.
My next step is then to give them my website where they can see a little of my training process and email them the signup link, unless they ask for it right then.
Give this a try and see what happens.
To see how I outline my training process, click My Training Information.
EXPECT Success!
Jackie Ulmer
Wednesday, April 23, 2008
MLM and a Down Economy - Does it Spell Trouble
Surviving in a Down Economy
One can't go anywhere these days and not read the headlines screaming about the dark days of the down economy. This often sends networkers in one of two directions –
Either they think their business has ended because too many people "can't afford it."
Or, they go full out because they see the opportunity that is there.
Will the current economic times have an effect on your business?
It truly is all in how you see it. Beauty is in the eye of the beholder and so is a so-called "recession."
When the economy is good, I have heard networkers say that people aren't looking because times are good. When times are bad, they aren't looking because they can't afford it.
Can't afford WHAT, exactly? A solution so they don't ever feel the pinch again? To invest in themselves instead of a boss? To take responsibility for their own destiny, once and for all?
Mindset is what it really comes down to. Some networkers stop working their business during holidays and slower summer months. Guess what? I joined my first company on Christmas Day, over 14 years ago.
When someone is serious (and boy, I was serious) nothing will stand in their way.
The best thing we can each do is BELIEVE in what we are doing and in our products/services.
Then, do what we do best. Sponsor someone, and teach them how to get a few loyal customers and find others who will do the same.
No matter who your company is or what your product is, what we do is simple.
Find those who aren't afraid of a few obstacles or "bugs on a windshield" and work together to create a recession proof lifestyle!
This requires first going deep within yourself and finding that true grit. Then look for others willing to do the same!
EXPECT Success!
Jackie Ulmer
One can't go anywhere these days and not read the headlines screaming about the dark days of the down economy. This often sends networkers in one of two directions –
Either they think their business has ended because too many people "can't afford it."
Or, they go full out because they see the opportunity that is there.
Will the current economic times have an effect on your business?
It truly is all in how you see it. Beauty is in the eye of the beholder and so is a so-called "recession."
When the economy is good, I have heard networkers say that people aren't looking because times are good. When times are bad, they aren't looking because they can't afford it.
Can't afford WHAT, exactly? A solution so they don't ever feel the pinch again? To invest in themselves instead of a boss? To take responsibility for their own destiny, once and for all?
Mindset is what it really comes down to. Some networkers stop working their business during holidays and slower summer months. Guess what? I joined my first company on Christmas Day, over 14 years ago.
When someone is serious (and boy, I was serious) nothing will stand in their way.
The best thing we can each do is BELIEVE in what we are doing and in our products/services.
Then, do what we do best. Sponsor someone, and teach them how to get a few loyal customers and find others who will do the same.
No matter who your company is or what your product is, what we do is simple.
Find those who aren't afraid of a few obstacles or "bugs on a windshield" and work together to create a recession proof lifestyle!
This requires first going deep within yourself and finding that true grit. Then look for others willing to do the same!
EXPECT Success!
Jackie Ulmer
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