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Monday, August 20, 2007

Old School vs New School Network Marketing

Wow! This one topic is always assured to create some excitement and that is always fun.

To me, old school network marketing is defined as using hype; bogus claims; flashing checks; making exaggerated promises, and so on. Any of this ring a bell with you?

I'm afraid the days of old school and ridiculous hype will probably never end.

Almost 8 years ago, I cashed in my "old school" method of network marketing and opted for new school instead. It just "fits" better for me.

I recently returned from my company convention and took my husband and family with me for the first time.

This is his first Network Marketing convention in 10 years and he was a little hesitant.

Why? Well, because he was used to "old school" network marketing. Ranters and ravers on stages "Selling the Dream," asking you to "pay the price" and making wild claims and on and on.

He knows that I practice new school because he listens to me on the phone, sees my emails, listens to my team training calls, etc.

He had a good time, but he did admit that a few times he crossed paths with some old school'ers and it brought up all of the old angst, about the industry. He was quick to tell me that he finds this new way so refreshing just to even listen to.

It feels so much more authentic and genuine.

I've built to the top of a pay plan and into the top 1/10th of 1% of all network marketers. I share this not to "toot my horn" but to let you know it's been done without ever making a promise, other than to offer support, coaching and training; without flashing a paycheck; and without using any of the words on the "forbidden verbiage page" of the new school Network Marketers.

And, it is so much BETTER and ultimately easier this way.

Anyone else can do this too! Hype and spam will never get one anywhere, or at least not keep one there for long.

I recently read this comment on another blog and found it particularly interesting. This was about a new company in pre-launch that is being advertised online in some very "old school" ways - hype, claims, etc.

"We are at the very beginning, it doesn't get better then that"

Funny, most company statistics will tell you that top income earners come in after the 7th or 8th year a company is in business. Most people won't stick around in the beginning to work through the growing pains. They aren't willing to wait it out and grow their business while things are falling into place.

There is NO perfect time to get started in a network marketing business except when it is right for YOU!

To say that there is no better time to get into a company than at the beginning is just more hype.

Whatever business you are in, know that the New School way works just as well, builds just as quickly and will provide much higher retention rates for you over the long haul.

After all, wouldn't you rather know the truth about what it is going to take to be successful from the start? Wouldn't that start you off with a much higher level of trust and satisfaction with your sponsor?

We could use more win-win's like that!

EXPECT Success!

Jackie Ulmer

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